BUSINESS INNOVATION COACHING
WHAT IS THE BUSINESS INNOVATION COACHING?
The BIC is a service created by the European Comision for the SME instrument and addressed to Small and Medium enterprises (SME) and startups. The objective is to procide with modern tools for improving the company´s market orientation.
The service of BIC is focused to entrepreneurs and SME that are driving an innovative project and that are prepared to scale up and become international.
The main objective is to push the company strategy for bringing the new product to the market in a mos t cost effective way and then improve the company success probailities. There are e main values provided:
- An external expert vision of the technology and company
- Introduction to the Lean start up methodologies
- Open innovation and network of contacts



What are the benefits from the coaching services?
The coaching offers to the company the required tools for developing its own strategy of market approaching. It offers an accompantment to her first customers and imprive the capacity for access to further funding.
Evalaution performed by the companies after the coaching services (Source ESAME)
Coaching: I would recommend business innovation coaching to other companies.
Focus Impact: Thanks to Juan Carlos Ausin we changed the way to approach our challenges.
Business Impact: Thanks to Juan Carlos Ausin we expect our business innovation project to progress faster.
Strategy Impact: Thanks to Juan Carlos Ausin, our business strategy improved.
Business Innovation Coaching in the renewable Energy sector
WIND ENERGY


SOLAR ENERGY


EFFICIENCY


BIOMASS

